After gaining regulatory approval from the Federal Maritime Commission (FMC) last month, four container shipping companies – MSC, A.P. Moller – Maersk, Hapag-Lloyd and Ocean Network Express – officially established the Digital Container Shipping Association (DCSA) on 10 April, 2019 in Amsterdam, the Netherlands. The aim is to create common information technology standards to make the industry more efficient for both customers and shipping lines.
The plan to create a neutral, non-profit association for ocean carriers was first announced in November 2018. The association, focusing on driving standardization, digitalization and interoperability in container shipping, is now starting operations with a leadership team made up of senior industry figures, including Thomas Bagge, who is appointed CEO.
“For the first time in twenty years, the container shipping industry has come together with a common goal to move the industry into the digital era. With the regulatory approval in place, we look forward for the association to take up work and to begin to collaborate with multiple stakeholders from the entire value chain,” says André Simha, Chief Information Officer of MSC Mediterranean Shipping Company and Chairman of the Supervisory Board of DCSA.
Digital standards are priority
To create value quickly and to overcome some of the biggest pain-points in the industry, one of the first projects is focusing on standards to overcome the lack of a common foundation for technical interfaces and data.
The association is also creating an industry blueprint for processes, which will be another significant part of the future of shipping.
The work undertaken will be for the benefit of the entire industry, as all standards will be openly published and available free of charge to interested external parties.
Thomas Bagge appointed CEO
Thomas Bagge from A.P. Moller – Maersk is appointed CEO and Statutory Director of the DCSA.
“DCSA is working for the benefit of the entire container shipping industry; hence, it was important for us that the headquarter is located on neutral grounds, so no specific stakeholders or companies are favoured,” says André Simha.
Headquarters in Amsterdam
The location of the association’s headquarters in Amsterdam will not favour any of the large shipping companies. At the same time, it provides proximity to shipping infrastructure and ease of access, as well as an attractive location for talented employees.
“DCSA is working for the benefit of the entire container shipping industry, so it was important for us that the headquarters is located on neutral grounds, with no specific stakeholders or companies being favoured,” says Simha.
New members joining
DCSA is in discussions with multiple other container shipping lines around the globe who are interested in joining. Preparations for two more companies to join are already in process.